Starmark took home a staggering nine ADDY Awards at the recent Advertising Federation of Greater Fort Lauderdale’s ADDY Awards ceremony – a record number for the agency.
Starmark’s efforts garnered one Gold ADDY award for the creation of IMA Yachts’ Flash Website, work that will advance to the regional competition. Additionally, the agency earned eight Silver ADDY awards for a variety of campaigns, including an IMA Yachts Sales Video; Atlantis, Paradise Island Resorts Sea Keepers Logo; the Kissimmee CVB Meetings Print Ad; a University of Miami Undergraduate Flash Website as well as the school’s Executive MBA | MBA Printed Brochure; Nova Southeastern University’s Fan Frenzy Social Media Cdampaign Print Ad; the Greater Fort Lauderdale CVB Spring/Summer Flip Flop Campaign and a Direct Marketing Association Campaign created for AccuData Integrated Marketing Services.
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We’ve noticed an incredible buzz among consumers who are piling into the South Florida area for both the Pro Bowl and the Super Bowl. As an integrated ad agency, we’ve been busy helping our client, the Greater Fort Lauderdale Visitors & Convention Bureau, capitalize on this influx of people and national interest. Events like these present rare opportunities to propel a brand, and offer a tremendous opportunity to “showcase the brand” via digital and traditional efforts. The good news is that prior to this business period, travel, overall, jumped significantly and the airlines in and out of Fort Lauderdale-Hollywood International Airport (FLL) were flying with good load factors, even before the peak season.
